Alejandro Levins, CEO

Alejandro Levins is an accomplished business and marketing leader, and serial entrepreneur. Massively interdisciplinary by nature, has spanned multiple industries with a theme of providing senior leadership in the context of emerging industries.

In the mid-90s, Alejandro co-founded SF Interactive. Based in San Francisco, SFI was one of the first of a new breed of digital marketing agencies combining integrated marketing services and strategic consulting with Internet technology engineering.  As CFO, CTO and de facto COO, Alejandro managed the company's growth from zero to a run-rate of $18M over a period of four years.

Over the last decade, Alejandro’s career has focused on supporting early-stage companies and initiatives with strategic leadership. Over the course of four years, he supported the launch and growth of Australis Aquaculture, a pioneer in the field of sustainable fish farming, in a consulting capacity. His focus there spanned brand development, investor relations, HR and information systems.

In 2010, Alejandro joined Carbon War Room's Green Capital Global Challenge team, spearheading the conception and execution of a web-based database designed to support the emerging energy efficiency/renewable energy (EERE) finance space. In 2012 and 2013 his consulting clients included CoEfficient, a San Francisco startup delivering hybrid financing models for commercial/industrial energy-efficiency finance deals, and Greenopia, a Santa Barbara company that conducts product lifecycle analyses to assess the “green” impact of products and companies.

Alejandro attended Hampshire College in Amherst, Massachusetts and currently lives with his wife (a green building project manager) and his two young sons in Montague, Massachusetts.

Graham Jeffries

Graham Jeffries is the GIS Research Specialist at Regenerative Real Estate and is an expert in food and agricultural systems modeling using GIS and spatio-temporal data analytics. He is pursuing a Doctorate at Tufts University in the Agriculture, Food, and Environment Program with support from the National Science Foundation. His research focuses on food-shed carrying capacity of local and regional US food systems.

Ethan Roland, President

Ethan Roland is an internationally-recognized thought leader in regenerative development, with a decade of experience in research and design in global sustainable agriculture. Ethan studies and practices regenerative design in all corners of the world, from the wild apple forests of Kazakhstan to the tropical monsoon ecosystems of Thailand.

He is the founding partner in one of the leading regenerative design firms in the US, AppleSeed Permaculture, where he pioneered the use of integrated agronomic projections for ecological farm business planning. He is also a founding partner of Terra Genesis, one of the leading regenerative design firms globally, with other pioneering leaders from the field of permaculture, including Eric Toensmeier and Mary Johnson.

Ethan also organizes the premier US educational event for regenerative agriculture, the Carbon Farming Course. He is the author the recent books Regenerative Enterprise and Eight Forms of Capital, the later of which expands and defines a new way of thinking about capital return.

Ethan lectures internationally on agriculture, innovation, and finance and is a regular guest at conferences and training programs. Ethan holds a BS in Biochemistry from Haverford College, an MS in EcoSocial Design from Gaia University, and is a StartingBloc Social Innovation and Thomas J. Watson Fellow.

Darren Doherty, Senior Designer

Darren Doherty is a world-renowned pioneer in regenerative project design, development and management, with a focus on retrofitting broad-acre agricultural systems. Darren was born in Australia and has had a career-long focus on the profitable and regenerative retrofit of broadacre landscapes and has been acclaimed as a pioneer in the field.

Darren is a 5th generation Bendigo farmer, developer, author and trainer and has extensive experience across the world in project design, development, management & training. He has helped to hone Keyline and Permaculture practices in arid Australian, European, and North American Landscapes and is internationally recognized as a pioneer and expert in the field of regenerative agriculture. Darren has been involved in the design and implementation of over 1,600 regeneration projects in 41 countries across 5 continents, and as large as 1 million hectares. His projects have ranged from 1 million hectare cattle stations in Australia’s Kimberly region to 110,000 acre Estancia’s in Patagonia, EcoVillage developments in Tasmania to public / private R&D agroforestry and education projects in Vietnam. He has also led novel AG machinery development around the globe with a range of private, corporate, government & non-profit clients.

A true “integrationalist,” Darren has more recently been the originator of the Keyline® Design, Carbon Farming, Carbon Economy & Regenerative Agriculture (along with RegenAG®) course series across Europe, North and South America and Oceania, teaching these methods to thousands of farmers. This wide experience has created an international reputation of achievement plus and enviable and expansive network that integrates multiple agricultural disciplines. Darren is also the originator of the Regen10 process which outlines a strategic & logical process to the development of regenerative agricultural systems, central to which is another innovation ‘IntegriPasture’ which provides a integrated framework for multiple species pastoral and localized processing, logistics and marketing. Many of Darren’s 5,500+ alumni are at the cutting edge of the movement towards regenerative agriculture and living agricultural systems and his work promises to leave behind a legacy of innovation and education.